These numbers are hard to verify, as they come in from various watchdog organizations and email clients who track such things, but taken as a whole it's informative. The message is this: even if we could kill the email scourge of firms like McColo, the imprint will loom lEmail Database arge on people's experience of junk email. The question for me: what can we do to help raise the reputation of email as a legitimate marketing vehicle? For one thing, we can support improved Email Database technology, regulation and best practices in areas like filters, identity authentication systems, tracking reputations of ISPs.
Feedback from postmaster pages, watch groups and so Email Database forth. These all compliment our efforts, accounting for far better success rates and deliverability in general. As individuals, one powerful, real weapon to fight spam is simple, thoughtful transparency. Given Email Database the holiday season and spirit, I didn't want to rant without offering some ideas for giving. So here are some ways to implement transparency practices in your email marketing campaigns. o Make sure all the CAN SPAM basics are accounted for and truly easy to follow for such things as unsubscribing.
Likewise, make your from name in the email something easily recognizable and be sure the subject line is attractive while not misleading. It's also helpful to include a Email Database signature with contact information, so each email is from an individual who can be reached. o Provide explicit explanation of your permissions and privacy policies. If you plan to use your customer's email for list rental, just say so. Be cautious not to misinform your audience, nor misrepresent information hiding as advertising or name captures for sponsors. o Generally communicate with your audience in a manner that's direct, honest.